Meta, Google and TikTok ad copy that converts.
Ads prompts help you produce ads faster using ChatGPT, Claude, Gemini and more. Browse optimized prompts for marketing workflows — copy, tweak the placeholders, and ship.
Editorial
This is the Ads hub, part of our broader Marketing collection. You'll find 80 ads prompts written specifically for this workflow — each one structured to give the AI the role, audience, format and constraints it needs to produce output you can use immediately.
These prompts are built for marketers, growth leads, founders and copywriters who need ad and lifecycle copy that converts. They work across the major AI models — ChatGPT, Claude, Gemini and the leading image and video generators — and they hold up whether you're prompting in a chat window, an editor extension or a workflow tool. Use these when launching a campaign, testing new copy variants, or rewriting an underperforming page.
Why these prompts work: each one starts with a clear role, names the audience or scene, defines the output format and adds 2–3 hard constraints. That structure is what separates a vague AI answer from a usable one. The library is curated so you don't have to test 30 versions of the same prompt to find the one that actually performs — that work is already done.
Expect multiple usable variants per asset, with clear personas, real offers and tested copy structures baked in. You'll occasionally want to regenerate or refine, especially the first time you use a prompt with your own context. Treat each prompt as a starting structure: the variables and constraints stay, the topic and tone become yours.
Read each prompt before you copy it. Swap the placeholders for your real audience, product and constraints, and add one or two marketing-specific details from your own brief. The prompts here are designed to be edited — the more context you bring, the stronger the output.
If this is your first time using AI for ads, start with the featured prompt below and adapt it to your context. Then explore the related use cases for adjacent workflows that often pair well with this one.
⭐ Editor's Choice
One prompt we'd ship today. Read why it works, see a preview, and copy it in a click.
Why it works · It anchors on the persona and the offer, asks for variants, and bakes in the channel rules — three things most marketing prompts miss.
Best use case
Best for ads workflows where a short, opinionated prompt that gets a great first draft.
Expected output
3–5 on-brand variants, with the hook, body and CTA structured for the channel you named.
A short, opinionated prompt that gets a great first draft.
Prompt templates, frameworks and before/after rewrites for writing high-performing Facebook, Google and TikTok ads with ChatGPT, Claude and Gemini. Includes hook libraries, character-count discipline and the mistakes that tank CTR.
Start here
Ad copy lives or dies on the first five words. Every prompt you write should be optimised for one job: producing a hook that survives the scroll. Everything else — body, CTA, social proof — is downstream of the hook.
The mistake most teams make is asking for "five ad variations." The model produces five variations of the same hook. Instead, ask for five different hook types and let the strongest one earn the body copy.
Avoid these
Templates
You are a senior performance copywriter for [product] (1-line description).
Audience: [persona, pain, awareness level — cold / warm / retargeting].
Offer: [the exact offer + price point + risk reversal].
Constraint: primary text under 125 chars before "See more". Body under 90 words. One CTA.
Produce 5 ads, each using a DIFFERENT hook type:
1. Pattern-interrupt
2. Specific number
3. Direct callout
4. Contrarian claim
5. Cold-open story
For each: hook (one line), body (≤ 90 words), CTA (3-5 words), headline (≤ 40 chars).
Voice reference: [paste 2 of your best-performing ads].Generate 15 headlines (≤ 30 chars) and 4 descriptions (≤ 90 chars) for a Google Responsive Search Ad.
Product: [name + 1-line]
Primary keyword: [keyword]
Secondary keywords to weave in: [list]
Unique selling points: [3-5 bullets]
Match-type intent: [exact | phrase | broad]
Headlines must include:
- 3 with the exact primary keyword
- 3 with a number or stat
- 3 with a benefit
- 3 with a CTA
- 3 with social proof
Avoid: superlatives without proof, generic CTAs ("Learn more"), repeated phrasing.Before & after
Before
Write a Facebook ad for our project management software.
After
You are a performance copywriter for Linear, a project tool used by senior engineering teams. Audience: head of engineering at 30-200 person startups, frustrated with Jira's slowness. Offer: free 14-day trial, import from Jira in one click. Produce 5 ads using 5 different hook types (pattern-interrupt, number, callout, contrarian, story). Primary text under 125 chars before the fold. Match the voice of these 2 winning ads: [paste].
Why it works — The second prompt locks down audience, pain, offer, format constraint and voice — the five inputs that separate a publishable ad from filler.
Advanced
Continue exploring
Hand-picked next steps based on what you just read.
Featured Prompts
Eight prompts to copy, tweak and ship right now.
A short, opinionated prompt that gets a great first draft.
A structured prompt with role, audience and output constraints.
Expanded prompt for in-depth, polished output.
Refines or rewrites an existing draft toward a target tone.
Generates a wide list of angles or variants to pick from.
Reviews work and returns prioritized, actionable feedback.
Builds a structured outline you can hand to a writer or another model.
Takes a rough draft and ships a final, ready-to-use version.
Model comparison
A ranked shortlist of the models PromptInFlow users reach for first.
Prompt Writing Guide
Six habits that consistently produce stronger AI output. Apply them to any prompt on this page.
Describe the persona by job, goal and objection. The same ad reads as spam to one persona and a perfect fit to another.
Spell out the product, the offer ("14-day free trial") and the exact action you want the reader to take. Skip this and you'll get a clever sentence with no conversion path.
Awareness, consideration and conversion need different copy. State the funnel stage so the AI doesn't blend frameworks.
Paste 2–3 lines that sound like your brand. Style transfer beats adjectives every time.
Request 3–5 versions per ad, hook or subject line. Marketing is a numbers game and the second draft usually wins.
Tell the model to use the social proof, stats or testimonials you supply — not invented numbers.
Best Practices
Apply these in every prompt on this page. Small habits, outsized improvements in output quality.
Persona, goal, objection. Without these, copy reads like stock.
Product, price, urgency, guarantee. Skip and the CTA falls flat.
Character limits, post structure, emoji policy — bake them in.
Marketing is iteration. The third or fourth variant is usually the winner.
Avoid These
The same handful of mistakes are responsible for most weak AI output. Catch them before you hit send.
Without a target reader, copy defaults to bland and generic. Always name the persona first.
If you don't say what action the reader should take, the AI will end on a soft, forgettable line.
Awareness copy, lead-gen copy and retention copy are different jobs. One prompt, one job.
Asking for "social proof" without supplying any leads to invented quotes and stats. Always paste the real ones in.
A LinkedIn post is not an X post is not a landing page. Name the channel and its rules.
Pro Tips
Side-by-side rewrites that show what separates a weak prompt from a great one.
Instead of
“Write a Facebook Ad.”
Use
“Write 3 Facebook ad variants targeting parents aged 30–45 who already own a competing product. Use an emotional, story-led tone. Each ad: 1 hook line, 3 body lines, 1 strong CTA. Mention the 14-day money-back guarantee.”
Why it works: Audience, tone, structure, count and offer are all pinned.
Instead of
“Write a landing page headline.”
Use
“Write 8 landing page headlines for a project management SaaS targeting agency owners. Each headline under 10 words, lead with the outcome, include one numeric proof point.”
Why it works: Constraints and proof requirements force sharper writing.
Instead of
“Create a marketing strategy.”
Use
“Outline a 90-day go-to-market plan for a $39/mo Notion alternative targeting indie hackers. Include weekly milestones, 3 acquisition channels, expected CAC range and KPIs.”
Why it works: Time horizon and metrics turn strategy into a plan.
Instead of
“Write social posts.”
Use
“Write 5 LinkedIn posts (4 short, 1 long) for a fractional CFO targeting Series A founders. Each one shares a single lesson from a recent client, ends with a question.”
Why it works: Persona, structure and engagement mechanic are explicit.
Instead of
“Write an email subject line.”
Use
“Write 10 email subject lines under 40 characters for a Black Friday SaaS promo. Half should be curiosity-driven, half urgency-driven. No emojis.”
Why it works: Length, mix and style are pinned, and you get variants.
Browse by Model
Jump into the model hub to see how each one handles this workflow.
Parent category
Ads is one of 5 marketing workflows on PromptInFlow. Open the full hub for the complete library, FAQs and supported AI models.
Visit Marketing hubCollections
Curated groups for different skill levels and goals.
Easy starters with clear placeholders — copy, paste, done.
Multi-step prompts with role, constraints and structured output.
Conversion-focused angles built on proven frameworks.
Polished, client-ready outputs for day-to-day work.
FAQ
Common questions about these prompts.
From the blog
Guides, playbooks and case studies from the Prompt InFlow blog.
Related searches
Popular searches related to this page. Each one links to the closest matching prompt library.
Browse optimized prompts for modern AI models.
